Proudly Representing the Fitness Studio/Gym Community
OVER 100,000 BUSINESSES
Where Passion Becomes Career
Recommended by over 60 of the most respected and influential fitness companies and organizations,
including all leading certifying bodies
Industry research proves AFS members make more money and out perform non-members.
News & Trending Topics
The 1st-ever major convention that's solely dedicated to all aspiring and current fitness businesses. More than a Summit, It's Your Annual Convention!
Thank you to Khristie Gass, Owner of Physiques Elite and Physiques Women's Fitness Center in Lafayette, LA for taking the time to answer some questions from AFS.
We go into great detail to ensure you understand the factors that influence the definition of brand to consumers and on the value of material purchases vs. experiential purchases.
Though competition is a fundamental aspect of business, savvy entrepreneurs know that viewing competitors exclusively as adversaries is shortsighted and potentially damaging.
Sometimes the best way to stay relevant is looking inward. In our industry, there are numerous ways to seek out continuing education.
Things happen in life and in business - that’s inevitable. It’s how you handle these things that matter.