Why Join the AFS Community?


One of the key benefits of joining an association is participating in a community of like-minded people.




Laugh, discuss and learn your way to better business ideas, by solving problems together with your online peers.


Business discussions can be sensitive in nature. At AFS your conversations are for members only.


Other studio owners and professionals are going through the same issues. Everyone here understands your world and can help you find solutions.




Community Benefits


At AFS we make it easy to exchange ideas with other studio owners and professionals, finding solutions and discovering new approaches together.



Members-only Forum

A place for AFS members to discuss all topics related to the business of fitness.

Online Community Meetups

Join other members for a face-to-face online chat to discuss topics of interest.

AFS Facebook Group

Stay connected on the go using a social platform that’s already on your phone.




Community Benefits Included with your Executive or Platinum Membership

At AFS we want you to enjoy the full experience. The Executive membership gives you access to the most powerful platform to support your business. Get the best insights, action guides, research and education to make informed decisions.

In addition, the Platinum membership includes special programs to work with experts and peers to solve your business challenges, including the AFS Mentorship program and private Roundtables.

Learn more about AFS Membership


If you choose to join AFS only at the Community level,
you still get access to important perks:

  • Access to all AFS Community features
  • First opportunity to AFS events and programs, including
    $50 discount to attend SUCCEED! Business Convention & Expo
  • 25% discount on the AFS store
  • Use of the AFS Proud Member Logo
  • Access to the AFS Savings & Programs marketplace