We are Stronger and More Successful Together
AFS is leading the studio/gym market, through immediate answers when you need them the most, plus all the resources necessary to succeed at your fingertips.
We are proud to be the home empowering fitness entrepreneurs to succeed.
Proven Advice That Works
Action plans and how-to guides that apply exclusive AFS research and best practices that are critical for success.
Best Marketing & Lead Generation Tools
Know what works to get more clients and get connected to the best ideas from the AFS community to earn more money.
Robust Learning Center
Answers from the most comprehensive education library for studios, gyms, and professionals in the world.
Leadership, Guidance, and Mentoring
Elevate your position in the industry, connect with industry leaders and find a mentor that inspires and supports you.
Everything Built for Convenience
AFS is the association for the 21st century. One that’s innovative, tech-savvy and above all else useful.
No matter what stage you're in, receive everything necessary for your success.
Learn more about the membership benefits that interest you:
Are You a Leading Voice in the Industry? See the Benefits for Community Leaders and Influencers
The Most Relevant Benefits for Studios, Gyms & Fitness Professionals
For businesses of all types from 500-10,000 sq. ft. and fitness professionals looking for career and professional growth.