NEWS RELEASE
ISSA Becomes AFS Sponsor; Will Have Major Presence at SUCCEED! 2020
‘Hosting DNA Testing and the Future of Fitness Seminar’
(MINNEAPOLIS, MN, PHOENIX, AZ, February 18, 2020) – The Association of Fitness Studios (AFS) and the International Sports Sciences Association (ISSA) today jointly announced that ISSA has become a sponsor of AFS and will host a dynamic seminar at SUCCEED! 2020 - DNA Testing and the Future of Fitness.
As the leader in fitness education, ISSA delivers easy-to-follow comprehensive online courses based on leading industry research and designed to prepare trainers for long-term success. Founded in 1988 by Dr. Sal Arria and Dr. Frederick Hatfield, ISSA now offers 20 fitness certifications and has certified over 300,000 trainers in 143 countries.
“ISSA has proven to be a major certifying body for fitness professionals,” said Josh Leve, AFS founder and CEO. “We are very pleased that they have partnered with AFS to deliver incredible education at SUCCEED! and beyond.”
Centered with a mission of “bringing healthy living to everybody in the world through education and community” and a vision “to connect 100 million people to the power of health living by 2030,” ISSA takes its leadership position seriously.
Continuing to pioneer the personal training certification industry, ISSA has launched the one-of-a-kind DNA-Based Fitness Coach certification. This groundbreaking program provides personal trainers and fitness professionals the knowledge, skills and ability to create specific programs based on their client’s DNA test results.
“This is a game changer for fitness and nutrition professionals,” said ISSA’s CEO Andrew Wyant. “Applying a client’s genetic make up to their exercise response unlocks secrets to individual roadblocks. Personal trainers can now understand how a client’s body naturally burns fat in response to exercise and will significantly change their results.”
“We look forward to delivering this game changing presentation at SUCCEED!,” Wyant continued. “Technology has provided tools that give us the ability to be enormously more effective in helping our clients achieve their objectives.”
ISSA’s seminar (Saturday May 2 at 2:30pm) will be presented by Erin Mahoney, a 20 year veteran of the health and fitness industry. She started in club and personal training management and transitioned into fitness education and credentialing. She led the product team at NASM for 8 years, then went on to provide consulting services to LifeTime Education, and now represents ISSA as the VP in Product Strategy and Development.
More information on ISSA can be found at www.ISSAonline.com.
About AFS
The Association of Fitness Studios (AFS) is the only membership community dedicated solely to the business of fitness studios. AFS provides studio owners and developers a wide array of business-specific products, services, and benefits that enable them to more effectively manage and grow their businesses, building on the passion, compassion and courage they’ve already shown – including SUCCEED! - the first-ever major Business Convention & Expo for current and aspiring studio/gym owners.
About SUCCEED!
SUCCEED! Is an event like none other in the fitness industry with 2.5 days of education solely dedicated to fitness businesses of all sizes, disciplines and tenure for entrepreneurs looking to take the next step in their career. The event features keynotes, pre-cons, over 40 seminars, educational tracks, a 70-booth Expo, workouts, networking and social events throughout.
About ISSA
The International Sports Sciences Association is a global leader and pioneer in the personal training certification industry. For more than 30 years, ISSA has been committed to providing the highest quality certification programs by merging the gym experience with practical applied sciences and building trust in order to help people build their goals. ISSA offers personal training specializations including senior fitness, exercise therapy, and corrective exercise. To date, ISSA has trained more than 300,000 students and placed personal trainers across 140 countries.