Josh Leve is responsible for the strategic development and growth of the Association of Fitness Studios. Josh brings more than 14 years of sales, consulting, advertising, marketing, operations, and retail experience to AFS.

Josh has spent more than a decade in the fitness industry. Most recently managing large scale health clubs and successfully turning around the financial performance of three different facilities, while also providing consultative services for the studio and gym market.

With over 70 industry partnerships – Josh’s success with AFS has translated into being featured in all major fitness and news publications. He is also a featured speaker for events such as NASM Optima, NSCA, Athletic Business, Club Industry, Mindbody BOLD, ZUMBA, EMPOWER!, and more. 

You can say running an association and being in the fitness industry was inevitable for Josh. His grandfather Mort (a member of the Handball Hall of Fame) was founder of the National Court Clubs Association (NCCA) – one of the International, Health, Racquet and Sportsclub Association’s (IHRSA) predecessors – and executive director of the US Handball Association (USHA).

His father, Chuck (a member of the Racquetball Hall of Fame) and 40-year industry veteran, was executive director of the US Racquetball Association, a founding employee of IHRSA, and developer and builder of four fitness start-ups including IHRSA.

Prior to his health club experience Josh worked with Corbett Accel – the largest healthcare communications/advertising company in the US where he launched products for major pharmaceutical companies such as Merck, Bristol Myers Squibb and Sanofi-Aventis. Josh holds a BA in Journalism from the University of Kansas. 

When not at work you’ll find me: With my dog Josie (a little beagle), hanging out with my lovely wife and daugheter, or out on a run.

Fun Fact: I once won $50,000 on a scratch off lottery ticket when I was in high school - no joke!

Why I believe in Fitness: An article posted in a recent Health Journal stated, “Rarely do neuroscientists, psychologists and physicians agree unequivocally on anything. But they agree on this: Exercise is the best thing you can do for your brain. If we had a pill that could do what exercise does, its sales would put Viagra’s to shame.”  That’s reason enough for me :)