SUCCEED! the FBA Virtual Conference Sets New Benchmarks with Latest Online Conference 

"Nearly 2,000 attendees, exceptional engagement, and keynote brilliance from Industry Leaders highlight the conference."

(MINNEAPOLIS, MN - March 7, 2024) – The Fitness Business Association (FBA) proudly announces the outstanding success of its SUCCEED! Virtual Conference (, which concluded its latest edition with nearly 2,000 attendees. 

With higher engagement rates and captivating keynote speakers such as Randy Hetrick, Chairman of TRX and CEO of OutFit, the conference has set a new benchmark in virtual events. This success underscores the growing significance of virtual conferences and positions FBA and SUCCEED! at the forefront of the industry.

Josh Leve, founder and CEO of the Fitness Business Association, expresses his excitement about the conference's success, stating, "Our SUCCEED! Virtual Conference has proven that virtual events are not just a trend but a transformative force in the fitness industry. This edition's exceptional turnout and engagement highlight the evolving landscape of fitness conferences."

Key Highlights of the SUCCEED! FBA Virtual Conference:

  • Enhanced Engagement: With over 2700(!) video starts across 80+ sessions, attendees and presenters experienced higher engagement rates, with interactive sessions, networking opportunities, and dynamic Q&A sessions with industry leaders.
  • Inspiring Keynote Speakers: The conference featured keynote presentations from renowned industry leaders, including Randy Hetrick, offering invaluable insights and inspiration to the fitness community.
  • Industry Leadership: FBA and SUCCEED! are leading the way in embracing virtual conferences, showcasing the potential for immersive, impactful experiences in the digital realm.

The Future of Fitness Conferences:
The success of SUCCEED! reinforces the idea that virtual conferences are not just a temporary solution but a vital component of the industry's future. The convenience, accessibility, and engagement offered by virtual events contribute to their enduring popularity.

Josh Leve comments on the future of virtual conferences, saying, "The success of SUCCEED! reaffirms our commitment to providing innovative and accessible platforms for the fitness community. Virtual conferences are here to stay, offering an inclusive and dynamic way for professionals to connect and learn."

Praise for the Virtual Conference Success:
Randy Hetrick, Chairman of TRX and CEO of OutFit, shares his perspective on the conference, "Participating in SUCCEED! was an incredible experience. The level of engagement and the sense of community fostered in the virtual space demonstrate the potential for virtual events to bring people together and drive meaningful conversations in the fitness industry."

The FBA is already hard at work planning the next SUCCEED! Virtual Conference, set to happen August 15-19, 2024.  More information coming soon.


About the FBA

The Fitness Business Association (FBA) is a community for fitness professionals pursuing excellence whereby you can build upon your technical certification with the fitness business principles necessary to elevate your skills and truly set you apart. The FBA hosts 3 Virtual Fitness Conferences a year called: SUCCEED!, advances the industry with the FBA Certification Program and provides premier association perks and benefits. Built upon legacy, credibility, and prestige, the FBA enjoys support from the most influential fitness companies & certifying organizations.

About SUCCEED! Conferences & Expos

Launched in May 2019 as an in-person event, and continuing with three virtual events a year, SUCCEED! the FBA Virtual Conference & Expo has drawn over 30,000 owners, operators, fitpros, and aspiring fitness business owners of all types. Up next is the SUCCEED! Virtual Conference & Expo, happening the weekend of August 15-19, 2024.


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