Zen Planner Elevates Fitness Business Capabilities as New Gold Sponsor of the FBA

"The collaboration signals a commitment to advancing the fitness industry through cutting-edge technology and solutions that empower fitness businesses to thrive."

(MINNEAPOLIS, MN - March 27, 2024) – The Fitness Business Association (FBA) proudly announces the addition of Zen Planner a division of Daxko to its esteemed roster of Gold sponsors. This strategic collaboration signals a commitment to advancing the fitness industry through cutting-edge technology and solutions that empower fitness businesses to thrive.

Josh Leve, Founder and CEO of the Fitness Business Association, commends the partnership, stating, "We are delighted to welcome Zen Planner as a Gold sponsor. Their dedication to providing innovative solutions aligns seamlessly with FBA's mission to support and uplift fitness businesses. This partnership is a testament to our joint commitment to driving excellence in the fitness industry."

Wendy White, Chief Marketing Officer at Daxko, the parent company of Zen Planner, shares her perspective on the collaboration, saying, "Joining forces with FBA allows Zen Planner to extend its impact and provide state-of-the-art tools for fitness businesses. We are excited to contribute to the growth and success of FBA members through this partnership."

Empowering Fitness Businesses
Zen Planner, a leader in fitness business management software, brings a wealth of expertise and solutions to FBA as a Gold sponsor. This collaboration aims to provide fitness businesses with the tools and resources needed to streamline operations, enhance member experiences, and drive business growth.

Praise for the Partnership:
Leve emphasizes the significance of Zen Planner's sponsorship, stating, "Zen Planner's commitment to enhancing the capabilities of fitness businesses aligns perfectly with our mission at FBA. This Gold sponsorship reflects our shared dedication to equipping fitness professionals with the best tools to SUCCEED!"

White adds, "We are proud to support FBA's mission to elevate the fitness industry. Zen Planner's solutions are designed to empower fitness businesses, and this partnership with FBA allows us to amplify our impact and reach a broader audience."


About the FBA
The Fitness Business Association (FBA) is a community for fitness professionals pursuing excellence whereby you can build upon your technical certification with the fitness business principles necessary to elevate your skills and truly set you apart. The FBA hosts 3 Virtual Fitness Conferences a year called: SUCCEED!, advances the industry with the FBA Certification Program and provides premier association perks and benefits. Built upon legacy, credibility, and prestige, the FBA enjoys support from the most influential fitness companies & certifying organizations.

About SUCCEED! Conferences & Expos
Launched in May 2019 as an in-person event, and continuing with three virtual events a year, SUCCEED! the FBA Virtual Conference & Expo has drawn over 30,000 owners, operators, fitpros, and aspiring fitness business owners of all types. Up next is the SUCCEED! Virtual Conference & Expo, happening the weekend of August 15 -19, 2024.

About Zen Planner
Zen Planner, designed by industry experts, simplifies success by handling the heavy lifting of business operations. This allows you the freedom to focus on what truly matters— your clients, your studio, and your personal well-being. We're also here to fuel brand loyalty, ensuring your brand stands out at every touchpoint of the member experience to keep them coming back. Plus, our suite of lead-generating tools turns your passion into profit, empowering you to grow your business and focus on what you love doing most.

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