We’ve consolidated our videos, guides, webinars and more into the AFS Business Learning Center. Browse the resources, and use the concierge service if you need help with any topic.

Lauren Eirk shares how to educate clients during their sessions. Keep things simple in the beginning, get them adapted and build trust with them.

Video, Quick Answers, Client Resources, Training

Kyle discusses what “homework” he typically gives clients, such as having them move around outside of their sessions at a low intensity.

Video, Quick Answers, Client Resources, Training

Rachel Cosgrove discusses how they have kept Results Fitness open now for 17 years and some of the struggles they faced. 

Video, Marketing, Quick Answers, Operations

PJ Stahl gives advice to fitness professionals about opening a studio and discussing visiting competitors.

Video, Business Start-up, Quick Answers, Competition

Mike Arce discusses why you need one good funnel of getting leads for your business.

Video, Marketing, Quick Answers

Brent Gallagher discusses focusing on the basics in order to assess the client’s unhealthy habits.

Video, Quick Answers, Client Resources, Training

Todd Bumgardner breaks down one of his goals for his online business, and how goals sometimes need to change in order to grow.

Video, Quick Answers, Online Training, Growth, Strategy

Erik Marthaler talks about how Lateral Fitness was able to expand with strict finances, lease negotiations and a good team in place to support the expansion.

Video, Finance, Quick Answers, Growth, Expansion, Strategy

Doug Holt talks about the best way to get client referrals, including when and how to ask, as well as giving incentives.

Video, Marketing, Quick Answers

Kyle Dobbs shares tips on how to create a great first session with clients. Training should fit into their lifestyle.

Video, Quick Answers, Training, Client Resources

Josh Leve and Liz Callham of AFS discuss certification by figuring out what your needs, and what resonates with you and the clients that you attract.

Video, Quick Answers, Career, Certification

Jennifer Urmston Lowe of Sports & Fitness Insurance Corporation answers typical questions regarding worker's compensation for fitness studios.

Video, Insurance, Quick Answers

Doug discusses how to stand out as a personal trainer, offering value first and creating differentiation from other trainers.

Video, Marketing, Quick Answers, Client Rssources, Training

Jenna Zaffino discusses how using the right equipment, Arcus - a Pilates machine, gave her the options to solve a lot of problems for her clients.

Video, Equipment, Operations, Quick Answers

Lauren Eirk shares how to personalize the training session, make your clients feel important by giving them undivided attention, and never making them feel rushed.

Video, Quick Answers, Client Resources, Training

Kyle Dobbs shares the importance of recovery and tips for pre and post workout. 

Video, Quick Answers, Client Resources, Training

PJ Stahl gives two big recommendations when writing a business plan.

Video, Business Start-up, Quick Answers, Operations

Jon Goodman discusses why he created an online personal training program and how it differentiates from working in a gym or studio.

Video, Quick Answers, Online Training, Training

Mike Arce saw an opportunity in fitness by looking for a need, and then creating a service to fill it.

Video, Quick Answers, Strategy, Marketing

Josh Leve of AFS shares his thoughts on optimizing your efforts and taking advantage of existing resources.

Video, Quick Answers, Growth, Marketing