NEWS RELEASE
American College of Sports Medicine (ACSM) Joins Forces with Fitness Business Association (FBA) as Strategic Partner
"Collaborative Alliance Aims to Elevate Fitness Education and Entrepreneurship"
(MINNEAPOLIS, MN - September 18, 2024) – The Fitness Business Association (FBA) is thrilled to announce a partnership with the American College of Sports Medicine (ACSM), a global leader in sports medicine and exercise science. This strategic collaboration will combine the strengths of both organizations to enhance education, entrepreneurship, and innovation within the fitness industry.
Revolutionizing Fitness Education Through Collaboration
The FBA and ACSM will embark on a comprehensive program that leverages the expertise of both organizations. This collaboration will include quarterly contributions to websites, blogs, live events, and podcasts. Through this exchange, ACSM and FBA aim to provide cutting-edge, relevant, and impactful content that empowers fitness professionals and enthusiasts worldwide.
Enhanced Marketing and Educational Initiatives
To further support the partnership’s objectives, a series of tailored marketing and educational initiatives will be launched. ACSM will benefit from prominent visibility that will allow ACSM to showcase its initiatives and expertise, with all content and speakers meticulously coordinated by ACSM.
These initiatives underscore the strategic intent of the ACSM-FBA partnership to empower fitness professionals with cutting-edge knowledge and marketing prowess, setting new benchmarks for industry engagement and professional development.
Exclusive Opportunities for ACSM During SUCCEED! Virtual Conference
ACSM will take center stage at the highly anticipated SUCCEED! Virtual Conference & Expo, with a series of exclusive opportunities designed to showcase ACSM’s expertise. These include a fireside chat featuring an ACSM representative in March 2025 and a keynote presentation in August 2025. Additionally, ACSM will be included in an exclusive lead generation program during the event, offering unparalleled exposure and engagement with attendees.
Testimonials
“Partnering with ACSM represents a significant step forward in our mission to provide the best education and resources to fitness professionals,” said Josh Leve, Founder & CEO of the FBA. “Their unparalleled expertise in sports medicine and exercise science will bring tremendous value to our members, and together, we’ll set a new standard for the industry.”
Francis Neric, MS, MBA, Associate Vice President of Certification and Credentialing at ACSM, echoed this sentiment, stating, “The collaboration between FBA and ACSM is a game-changer for the fitness industry. It’s exciting to see two powerhouses join forces to offer unmatched education and entrepreneurial opportunities to fitness professionals. This partnership will undoubtedly drive the industry forward.”
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About the FBA
The Fitness Business Association (FBA) is a community for fitness professionals pursuing excellence whereby you can build upon your technical certification with the fitness business principles necessary to elevate your skills and truly set you apart. The FBA hosts 3 Virtual Fitness Conferences a year called: SUCCEED!, advances the industry with the FBA Certification Program and provides premier association perks and benefits. Built upon legacy, credibility, and prestige, the FBA enjoys support from the most influential fitness companies & certifying organizations.
About SUCCEED! Conferences & Expos
Launched in May 2019 as an in-person event, and continuing with three virtual events a year, SUCCEED! the FBA Virtual Conference & Expo has drawn over 30,000 owners, operators, fitpros, and aspiring fitness business owners of all types. Up next is the SUCCEED! Virtual Conference & Expo, happening December 6-9, 2024.
About ACSM
The American College of Sports Medicine® (ACSM) serves as the largest sports medicine and exercise science organization in the world, with nearly 50,000 international, national and regional members and certified fitness professionals. All are dedicated to advancing and integrating scientific research to provide educational and practical applications of exercise science and sports medicine.
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