NEWS RELEASE
SUCCEED! Virtual Fitness Conference 2025 Announces Keynotes and Workshops
(MINNEAPOLIS, MN – March 11, 2025) – As excitement builds for SUCCEED! the FBA Virtual Conference 2025, the Fitness Business Association (FBA) is unveiling a powerhouse lineup of keynote speakers and workshops designed to equip fitness professionals with the insights and strategies needed to thrive in an ever-changing industry.
Taking place April 9-14, this fully virtual event offers live and on-demand sessions, providing attendees with unprecedented access to cutting-edge education and industry-leading experts.
Visionary Keynote Presentations
KEYNOTE #1: The Future Is Fit - Thriving in Fitness with Innovation & Insight, presented by Kurt Mangum II, Vice President of Partnerships at ISSA, this keynote will deliver actionable insights into the next wave of fitness industry growth. Kurt will explore:
- 2025 Fitness Industry Trends – The technologies, consumer behaviors, and emerging practices shaping the future of fitness.
- Targeting Niche Markets – Strategies for fitness professionals to reach specific demographics and build client loyalty.
- Leveraging Social Media – Best practices for enhancing brand visibility, engaging audiences, and converting followers into paying clients.
KEYNOTE #2: Trends in Fitness Programming
A must-attend session led by Sara Kooperman, a globally recognized fitness industry icon, this keynote will delve into:
- The latest fitness fads and evolving exercise trends shaping health and wellness in 2025.
- Innovative programming strategies to enhance member engagement and business success.
- Cutting-edge technology and consumer experience insights drawn from SCW, ACSM, HFA, canfitpro, McKinsey, SHAPE, Men's Health, and more.
- Proven methods to turn outdated practices into profitable opportunities.
Workshops Designed for Business and Training Success
In addition to keynote presentations, SUCCEED! 2025 features workshops tailored to business growth, financial stability, and scientific advancements in fitness training. Highlights include:
- Asset Protection in Action: Legal Tools to Safeguard Your Wealth While Growing Your Gym, sponsored by Gym Lawyers PLLC
- Profit Bootcamp: Boost Your Bottom Line in 5 Days, sponsored by Gym Fit Financial
- Evidence-Based Fitness Strategies to Improve Cognition and Reduce Risk of Alzheimer's Disease, sponsored by Marbles.
Registration is open – learn more at fbasucceed.com.
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About the FBA
The Fitness Business Association (FBA) is a community for fitness professionals pursuing excellence whereby you can build upon your technical certification with the fitness business principles necessary to elevate your skills and truly set you apart. The FBA hosts 3 Virtual Fitness Conferences a year called: SUCCEED!, advances the industry with the FBA Certification Program and provides premier association perks and benefits. Built upon legacy, credibility, and prestige, the FBA enjoys support from the most influential fitness companies & certifying organizations.
About SUCCEED! Conferences & Expos
Launched in May 2019 as an in-person event, and continuing with three virtual events a year, SUCCEED! the FBA Virtual Conference has drawn over 30,000 owners, operators, fitpros, and aspiring fitness business owners of all types. Up next is the SUCCEED! Virtual Conference, happening April 9-14, 2025.
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