There are the over 80 million adults age 55+ including seniors and the exploding group of leading-edge Baby Boomers – the largest age cohort in history. This growing, aging older adult population is not only huge, it is affluent, well educated and looking for trainers that can safely and effectively improve their health and fitness.
In essence, they are the ideal client group.
What you'll learn...
- Communication and Positioning: How to connect with the adult market
- The best client-getting strategies
- How to create a low barrier offer
- How to build lasting relationships and generate referrals