About Prime Fit Content
Prime Fit Content is your link to engaging clients and prospects over 50.
We produce and distribute high-quality, original content that speaks directly to this audience and helps you distinguish your studio from the competition. People in this age group represent a huge growth opportunity for fitness studios, but traditional fitness marketing isn't enough to get them in your door, or to retain them as members. You need focused content for your newsletters, blogs and social media accounts to build relationships that build your business.
I created Prime Fit Content in the summer of 2018 to bring my skills as a journalist and marketer to the fitness industry. I was a newspaper reporter and editor for 20 years, and then spent a decade in corporate communications. Fitness marketing generally doesn't address people my age (I'm 55) and older, and I saw this as an opportunity for me to help fitness professionals help countless people live better, healthier lives.
Prime Fit Content In the Fitness Community
I support the studio community by providing low-cost, high-quality content that saves studio owners time, money and frustration. Most people in fitness might know that the over-50 market is a huge market. They might know they need content to make the most of it. But they probably don't have the time and expertise to really do it. Prime Fit Content can do it for them.
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