About Prime Fit Content
Prime Fit Content is your link to engaging clients and prospects over 50.
We produce and distribute high-quality, original content that speaks directly to this audience and helps you distinguish your studio from the competition. People in this age group represent a huge growth opportunity for fitness studios, but traditional fitness marketing isn't enough to get them in your door, or to retain them as members. You need focused content for your newsletters, blogs and social media accounts to build relationships that build your business.
I created Prime Fit Content in the summer of 2018 to bring my skills as a journalist and marketer to the fitness industry. I was a newspaper reporter and editor for 20 years, and then spent a decade in corporate communications. Fitness marketing generally doesn't address people my age (I'm 55) and older, and I saw this as an opportunity for me to help fitness professionals help countless people live better, healthier lives.
Prime Fit Content In the Fitness Community
I support the studio community by providing low-cost, high-quality content that saves studio owners time, money and frustration. Most people in fitness might know that the over-50 market is a huge market. They might know they need content to make the most of it. But they probably don't have the time and expertise to really do it. Prime Fit Content can do it for them.
Connect with Prime Fit Content
AFS members receive special pricing on many products and services.
Connect with a Prime Fit Content representative to learn more about these opportunities!
Save the entire cost of your AFS membership and drive more revenue simply by doing what you do every year!
- Attend a conference or event
Discounts to Perform Better, EMPOWER, NSCA, NorCal Fitness Summit, Club Industry and more!
- Equipment & accessories to fill your space
Discounts from TRX, Power Systems, Perform Better, MYZONE, MERRITHEW and more
- Save on CEC/CEU courses & certifications
From NASM, AFAA, NSCA, FAI, NCCPT and more, we save you money on your continuing education.
- Better market your business
Complementary Facebook Advertising Credit, Demographic Analysis with Marketing Plan and 60-minute Coaching Call
- Find qualified instructors/trainers
Through a turnkey program offered by AFAA/NASM, join thousands getting top talent. 100% free for qualifying facilities
- Website and logo design to get noticed
Comprehensive design solutions that will create the online impression you need
- Legal set-up, tax documents and bookkeeping services
AFS has partnered with LegalZoom, along with JETRO and Associates, a cloud based CPA firm for all your back-end business needs
- Software & technology to stay organized and grow
Discounts from MINDBODY, EZFacility, OneFitStop, ZipWhip and more
Want to see how AFS can save you thousands of dollars each year? Use our tool to Calculate Your Savings