By Josh Leve, AFS Founder & CEO
It's always a pleasure to head back to Chicago (the birth place of AFS) and even more exciting to have the opportunity to connect with so many AFS supporters. With nearly 20 meetings and the host of 4 different education sessions, the 2017 Club Industry Show was another huge success for all those involved.
I was honored to speak again at this years show on the research, trends and KPIs we're seeing at AFS that's dramatically impacting what our members do to thrive in this ultra-competitive market. As pulled from my talk, two areas that pinpoint the growth of the fitness studio/gym market is personalization and customization.
Those who will ultimately excel, will not only differentiate themselves from others, but will need to learn a completely different set of skills - business skills - to truly grow in the future. All areas AFS provides benefits for our members on a daily basis.
Other AFS sessions focused on Creating Wow! Factors presented by Lee Vallely and Elisabeth Kristoff from Red Bird Pilates, Earning More and Feeling Great About It by Michelle Blakely from See Jake and Jane Train, and Creating Your Studio Identity from Kevin Steele, current President of PTA Global and PTontheNet.
With meetings with heavy hitters in the industry from TRX, MYZONE, PFP Magazine there are several very exciting developments to come from AFS --- stay tuned!
Those who will ultimately excel, will not only differentiate themselves from others, but will need to learn a completely different set of skills.
In just a few short years, AFS has grown into the go-to Association for all entreprenurial fitpros and current studio/gym owners up to 10,000 sq. ft. and all of us thank Club Industry for providing a platform at the very start. With nearly 70 industry partnerships and an audience nearing 50,000 by 2018, the future is bright for AFS.
Josh Leve is the Founder & CEO of the Association of Fitness Studios (AFS). AFS’ mission is to provide studio owners and entrepreneurial fitness professionals with the platform to effectively start, manage, and grow their businesses.
With over 60 industry partnerships – Josh’s success with AFS has translated into being featured in all major fitness publications, the Wall Street Journal and US News. He is also a featured speaker for events such as Club Industry, NSCA, NASM, EMPOWER!, and more.
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