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We’ve consolidated our videos, guides, webinars and more into the AFS Business Learning Center. Browse the resources, and use the concierge service if you need help with any topic.
It can be challenging to keep heart rate training terms straight - from resting heart rate to recovery heart rate, from submaximal heart rate to maximal heart rate. This blog post will provide a brief explanation of some of the most common heart rate training terms and will explain how to use a heart rate monitor to measure each aspect.
In addition, this blog will share some insight into how to make the most of moments of your day when you are not participating in purposeful physical activity (and maybe not wearing your heart rate monitor).
Is lack of curiosity killing your ability to connect with your clients? Being curious was something we all were great at as a kid. Think back to when you were younger, you asked questions about everything as a way to learn about life.
In school, we gathered information by asking specific questions in order to get specific answers, which shaped our way of thinking.
The 4th quarter of the year has arrived. Many fitness studios get scared there will be lack of revenue and attendance will decline. However, a small percentage see opportunity and abundance and a time to create greatness. Which group will you be in?
The purpose of this article is to empower you with an arsenal of marketing and client appreciation strategies to fuel an incredible Q4 and gain some serious momentum to come charging into the New Year. Let’s get to it!
Throughout my many years managing big-box health clubs and consulting with other fitness studios, the issue of how to effectively handle cancellations was always top of mind with my training teams.
How many times has this happen to you... You get up at 5am, throw on some clothes, and get to the studio or health club just in time for your 6am client. You might arrive a few minutes early and get the chance to check your email when, low and behold, at 5:40am there's an email from your 6am client stating they had to cancel. Great way to start of the day, huh?
The healthcare crisis is a complicated issue with many layers. The big takeaways? Today, fewer than 50% of companies offer medical insurance for their employees.
Many insurance premiums have escalated to difficult-to-afford levels. And to top it all off, insurance coverage sometimes barely functions and acts more like a subsidy than a comprehensive plan. So what the heck does this have to do with you as a studio owner in fitness?
Picking a software platform to initiate your keep in touch strategy is one of the most important elements of running a fitness business. Getting people OUT of your email inbox and address books and into a system that can track their path to you and notes on their activity will help you provide relevant information to each of your contacts.
When you can keep in touch in this way, it’s easier to provide value and, therefore, build trust and credibility.