After several months of planning, prepping, designing, and analyzing the data, I'm proud to announce that the AFS 2016 Fitness Studio Marketing Best Practices Research Report is here!  

We surveyed hundreds of studio owners across the country - identified the successful strategies - and provide them to you, in this report. The first-ever market research of its kind for the fitness studio community! (Can you tell I'm excited?) 

SILVER SPRING, MD – June 13, 2016 – Despite the fact there is clear evidence that physical education in schools is America’s best approach to raising active, smart, and healthy children, the state of Illinois is ignoring the evidence and allowing physical education to be cut out of schools throughout the state.

A recent article in the Chicago Tribune reveals that Illinois -- once considered the model state for daily P.E. in school -- is pulling an about face and giving schools waivers on offering daily P.E. to its students.  This is sending a bad lifestyle message to children in Illinois.

(May 26, 2016) Orange County, CA. –“Makers and builders and doers – of all ages and backgrounds – have pushed our country forward, developing creative solutions to important challenges and proving that ordinary Americans are capable of achieving the extraordinary when they have access to the resources they need” – President Obama, National Week of Making Proclamation.

It was announced today that Lisa Dougherty, founder of the Medical Fitness Network is a finalist for the White House Champion of Change for Making for the Medical Fitness Network project.