Monday, February 18, 2019

Most of us have been to conferences and seen presenters on the convention circuit. Have you ever thought that you may want to break into that aspect of the industry, but did not know how to get the process started?

In this article, I will help you get the ball rolling, give you some insight and pointers, and assist you in determining if you have what it takes.

Sunday, February 10, 2019

Email marketing isn’t something many fitness studio owners want to tackle. It sounds like a lot of work to write emails monthly, weekly, or even daily, and perhaps any efforts you’ve tried in the past turned up empty.

That’s why so many fitness studios let their email list collect dust. There are more important things to focus on, right?  Wrong.

Monday, January 28, 2019

It is no secret that many people start out each new year with the age-old New Year’s Resolutions. 

It is also no secret that by the end of January most of these resolutions have gone by the wayside. People have reverted back to their old ways and have lost the motivation for whatever new thing they were going to accomplish this year.

Sunday, January 20, 2019

Have you ever said, “I wish I could clone myself?” In order to continue to grow nad expand your business, it's important to understand how you can begin to teach what you do to your trainers and coaches in a way that allows you to keep your individual self, but also grow what you are doing as a business.

Friday, January 11, 2019

14-Minute Metabolic Workouts are the solution to everyone’s time problem, giving you great results in 14 minutes or less.  If you’re a skeptical person like me, you may be thinking, Can I really get fit in just 14 minutes?

You bet your biceps and buttocks you can, if you focus and do it right.  

Friday, January 4, 2019

It might seem like having a studio or gym that has great classes, an outstanding equipment package, and incredible staff is enough to retain, satisfy, and excite members.

The truth? Successfully acquiring and retaining members revolves around three pillars: eating, exercise, and education.

Tuesday, January 1, 2019

How would you feel if you found out that someone was stealing several thousands of dollars from your business each month?

Right from under your nose, you were losing $2k, $5k, maybe even $10k and you had absolutely no idea. What would your response be?

Thursday, December 27, 2018

As health and fitness studio operators, retention, acquisition and client engagement are the key issues to running a successful business.

The million-dollar question is, how do we maximize the time and effort put forth toward these for the best outcome.

Tuesday, December 18, 2018

Ensuring that your employees are providing quality customer service is more important than ever before because of the role that digital and social media now play in your gym’s overall reputation and digital footprint.

Thursday, December 6, 2018

It’s not easy to come up with creative ways to make more money, so here are five options to consider.

Adding any one of these products/services could not only bolster the bottom line but also enhance the training experience and increase your members’ overall club satisfaction.