Tuesday, December 5, 2017

At some point in every business’ lifecycle comes a time when they have to decide whether to become a member of an industry association.

These groups, such as AFS, by their very nature are formed to provide a collective and compelling voice to drive industry growth, insulate it from damaging public policy, and promote the industry’s value to the public at large.

Thursday, November 30, 2017

In my last post, I tackled the topic of important items to think about before jumping into a business partnership. This month, I will offer thoughts to consider if you have now agreed to set up the terms of a successful partnership.

And while this list could be as long as a book, I have narrowed it down to 5 simple tips to stimulate good conversation between you and your partner!

Sunday, November 26, 2017

Recognition and Appreciation.

Sounds like something you’ve heard of before right?  If you’re the leader and you’re not recognizing and appreciating your team on a regular basis, no bueno.  This is your job one of the best ways to help lead them to greatness.

If you are recognizing and appreciating your team, kudos to you!  Although my guess is you may have been doing it wrong and that’s what this article is all about.

Friday, November 17, 2017

The mindful movement revolution has dawned upon the world of fitness. Mind-body exercise is a multi-billion dollar industry with Pilates and yoga alone accounting for $10 billion annually, according to a recent study from IBISWorld.

With explosive, yet steady growth, is your fitness studio prepared to capitalize on this segment of exercise enthusiasts? Adding mind-body programming to an existing studio is an inexpensive way to increase revenue, strengthen member retention, and attract new clients.

Sunday, November 12, 2017

A special thank you is in order for all those at Athletic Business for reaching out and providing me and AFS the opportunity to come and present at the AB Show this past weekend.  With over 130 seminars, 250+ exhibitors, and nearly 3000 attendees, I was again honored to be one of 140 speakers to present. 

To be honest, didn't know what to expect from the audience.  

Friday, November 3, 2017

Running a business can be chaotic.  Your to-do list is neverending, there’s always another fire to put out and somewhere along the way you have to figure out how to do all the stuff that keeps your business moving forward.

If you’re struggling with a sense of chaos in your business, wanting to reduce the stress that comes with it, and know there has to be a better way then make sure to watch this short video from Ryan Ketchum of Fitness Revolution.

Monday, October 30, 2017

One of the most confusing and overlooked topics in payroll, is whether your trainers are independent contractors or employees.

As the owner of a fitness studio/gym this is an important topic to learn about to make sure you are classifying your trainers correctly, and in a way that does not put your business at risk and squarely in the cross hairs of the IRS.

Tuesday, October 24, 2017

There is a lot to consider when taking the leap into small business ownership. The ante is upped substantially when any entrepreneur decides to open a brick-and-mortar fitness studio. The everyday stresses of typical business ownership become magnified as rent payments, utility bills, and payroll become a monthly reality.

It seems logical that having a partner to share the experience – and workload – would be a win-win. No one person can truly be the jack-of-all trades and excel at all aspects of business ownership.

Tuesday, October 17, 2017

Another weekend, another solid fitness conference.  This time it was NASM's Optima event held in Scottsdale, AZ.  With 30 years behind them, NASM pulled out all the stops to celebrate. 

From social events, morning workouts, networking opportunities, VIP events and a central fitness EXPO, NASM had a little something for every fitness professional who decided to attend.

Thursday, October 12, 2017

As fitness professionals, we get plenty of questions about exercise intensity: What is the best intensity to burn fat?  What is the best intensity to improve my running time?  What is the best intensity for recovery?

The answers to these questions, as with most fitness questions, is going to be – it depends!