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AFS 2017 Year in Review –Growth, Credibility, Impact Highlight Fitness Studios and Gyms

(OAKLAND, CA, January 5, 2018) – 2017 marked another incredible year of accomplishment and impact for the Association of Fitness Studios (AFS). As the only membership community dedicated solely to the business of fitness studios/gyms and entrepreneurial fitness professionals, AFS made great strides in delivering a wide range of new and enhanced products, services and benefits to this fastest growing fitness market segment.

AFS’ 2017 successes were built on the highly effective base growth and development delivered in its three previous full years of existence - accomplishments in Research, Industry Relationships, and Digital Development. These three operational “legs” continue to drive AFS’ forward thinking initiatives.

AFS Experts Identify Top 12 Fitness Studio Trends for 2018

(OAKLAND, CA, January 2, 2018) – The Association of Fitness Studios (AFS) announced today the release of the “Top 12 Fitness Studio Trends for 2018.”

To ensure a variety of perspectives, AFS canvassed it’s Advisory Council, vendor partners, and leading studio operators on trends they see growing or continuing in 2018. Their responses were compiled and are presented in a 3-page document, attached.

Health I.Q. Joins AFS, Special Rate Life Insurance for Health Conscious People

(OAKLAND, CA, MOUNTAIN VIEW, CA, December 4, 2017) – The Association of Fitness Studios (AFS) today proudly announced that Health IQ Insurance Services (Health IQ), the fastest-growing life insurance company for health conscious individuals, has joined AFS' associate membership and sponsorship ranks.

Through this relationship, Health IQ will provide fitness professionals and studios with the opportunity for their customers to receive special life insurance rates, rewarding them for their healthy behaviors and lifestyle choices.

Emergency Medical Products Joins AFS, Provides AED and First Aid Products

(OAKLAND, CA, COLUMBUS, OH, November 20, 2017) – The Association of Fitness Studios (AFS) today proudly announced and welcomed the addition of Emergency Medical Products (EMP) to its membership and sponsorship ranks.

EMP specializes in the distribution of emergency medical supplies. EMP has been serving the emergency medical supply and equipment needs of EMS, first responders, fire and rescue, public safety, hospitals, colleges and universities, and more since 1972.

Escape Fitness Joins AFS, Offering Full Service Fitness Solutions

(OAKLAND, CA, CINCINNATI, OH, November 16, 2017) – The Association of Fitness Studios (AFS) today proudly announced and welcomed the addition of Escape Fitness to its membership and sponsorship ranks.

Escape Fitness, founded in 1998, has built a reputation for developing exciting and engaging training experiences. Through its equipment, gym designs and group training programs, Escape encourages and empowers fitness professionals and their clients to ‘Escape Their Limits’ – a mentality that is the foundation of its every offering.

Body-Solid Joins AFS, ‘Built for Life…with a Vision’

(OAKLAND, CA, FOREST PARK, IL, November 13, 2017) – The Association of Fitness Studios (AFS) today proudly announced and welcomed the addition of Body-Solid to its membership and sponsorship ranks.

Since its’ founding in 1989, Body-Solid’s focus has remained the same – provide value priced fitness products to the home and commercial markets throughout the world. Body-Solid offers one of the widest arrays of products in the industry, including multi-station gyms, free weight equipment of all types, power racks and rigs, a complete line of cardio machines, kettlebells, dumbbells, and accessories.

Amanda Vogel Joins AFS To Expand & Guide Social Media Activities

(OAKLAND, CA, VANCOUVER, BC, November 9, 2017) – Citing the significant and ongoing growth in social media as a core marketing strategy, the Association of Fitness Studios today announced the addition of Amanda Vogel to head up AFS’ expanding social media activities.

A well known fitness industry social media guru, Ms. Vogel is owner of Active Voice, a fitness-specific writing, editing, and consulting company.

Brand New Reports Coming Soon!!!

2019 Fitness Studio Operating & Financial Benchmarking Report

The 2019 report is our most ambitious yet, including a financial breakdown of studios by region, studio type, and size to get the most accurate data possible.

Access the 2019 Report

2019 Fitness Studio Trend Report

To ensure a variety of feedback, AFS canvassed its Advisory Council, vendor partners, and leading studio and gym operators to reveal their top trends for 2019!

Access the 2019 Report

2018 Fitness Studio Operating & Financial Benchmarking Report

From coast to coast, the 2018 report canvassed the US to get the most accurate data possible. The 2018 report shows the studio market continues to thrive and become increasingly revenue efficient.

Access the 2018 Report

2018 Fitness Studio Trend Report

To ensure a variety of perspectives AFS canvassed it’s Advisory Council, Vendor Partners, and leading studio operators on trends they see growing or continuing in 2018.

Access the 2018 Trend Report

2017 Fitness Studio Operating & Financial Benchmarking Report

The 2017 Report has expanded the reach of respondents to mirror the expansion of AFS and the studio business. A full 30% of respondents to this year’s survey are from non-U.S. locations.

Access the 2017 Report

Marketing Best Practices Research Report

We surveyed hundreds of studio owners across the country, identified the successful strategies, and provide them to you in this first-ever research report!

Access the 2016 Report