Publications
Brand New Reports Coming Soon!!!
2019 Fitness Studio Operating & Financial Benchmarking Report 
The 2019 report is our most ambitious yet, including a financial breakdown of studios by region, studio type, and size to get the most accurate data possible.
2019 Fitness Studio Trend Report 
To ensure a variety of feedback, AFS canvassed its Advisory Council, vendor partners, and leading studio and gym operators to reveal their top trends for 2019!
2018 Fitness Studio Operating & Financial Benchmarking Report 
From coast to coast, the 2018 report canvassed the US to get the most accurate data possible. The 2018 report shows the studio market continues to thrive and become increasingly revenue efficient.
2018 Fitness Studio Trend Report 
To ensure a variety of perspectives AFS canvassed it’s Advisory Council, Vendor Partners, and leading studio operators on trends they see growing or continuing in 2018.
2017 Fitness Studio Operating & Financial Benchmarking Report 
The 2017 Report has expanded the reach of respondents to mirror the expansion of AFS and the studio business. A full 30% of respondents to this year’s survey are from non-U.S. locations.
Marketing Best Practices Research Report 
We surveyed hundreds of studio owners across the country, identified the successful strategies, and provide them to you in this first-ever research report!
Recent Blog Posts
Newsletters 
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