We’ve consolidated our videos, guides, webinars and more into the AFS Business Learning Center. Browse the resources, and use the concierge service if you need help with any topic.

In this AFS webinar, Power Systems is excited to present all about how branding impacts member retention. Elisabeth will go into great detail to ensure you understand the factors that influence the definition of brand to consumers and on the value of material purchases vs. experiential purchases.

Webinar, Video, branding, Business Start-up, Marketing, Operations

AFS brings you this very exciting webinar as John Heringer, the Chief Motivator at Method3 Fitness, shows you the step by step process of how to have your first $100K month, make some serious cash and crush the fear of summer.

Video, Webinar, Marketing, summer, referral, word of mouth

AFS and SportsArt bring you this educational webinar packed with insightful information on how your fitness business can leverage the #1 marketing strategy being used today - word of mouth marketing!

Video, Webinar, Marketing, word of mouth, referral

Join Josh Leve as he presents this one of a kind webinar on all the insight he’s learned from speaking and listening to AFS members, presenting across the country and keeping his ear to the ground to find out what you can do to ensure this is your best year yet!

Webinar, Video, Marketing, Retention

Join AFS and SportsArt as we dive into the questions around sustainability and how it pertains to the fitness industry, how you can go green, the financial incentives, and marketing opportunities.  With new fitness studios and gyms opening at a rapid pace, find out what's necessary to stay a step ahead and thrive in the future.

Webinar, Marketing, Equipment, Revenue producing programs, Business Start-up

AFS and MATRIX are excited to have industry leader, AFS Advisory Council member and all around fitness expert Stephen Tharrett present his top 10 characteristics of the most successful fitness studio/gym operators in the country. 

Webinar, Video, Marketing, Operations, Finance, Business Start-up

Join AFS and RealRyder® International as we discuss what you can do to stand out among the sea of competition. With new fitness studios opening at a rapid pace, find out what's necessary to stay a step ahead and thrive into the future. 

Webinar, Video, Equipment, Revenue producing programs, Marketing, Programming

Join MINDBODY’s Channel Sales Manager Drew Surprenant as he walks you through key initiatives to utilizing technology to drive traffic to your location and to keep them! 

Webinar, Video, Marketing, Retention, Operations, Revenue producing programs, Software & Technology, Finance

In this webinar, TRX will show you how to leverage this shift in consumer/member fitness habits — using the latest technology — to create authentic connections and drive retention in your facility.

Webinar, Video, Software & Technology, Client Resources, Marketing

AFS and Matrix Fitness are thrilled to present this webinar built to provide you with proven methods of building a successful programming mix for your business without spreading yourself too thin. 

Webinar, Video, Programming, Revenue producing programs, Marketing, Retention

AFS and Nudge Coach bring you this very exciting webinar related to the fitness app and wearable market.  Learn all about adoption stats and what they mean, plus what fitness consumers believe about apps/wearables and why it matters to you.

Video, Marketing, Client Resources, Training, Software & Technology, Webinar

AFS and FAI bring you this very important webinar related to engaging with the older population demographic. Understand the key differentiating factors that will magnetically attract the ideal older client to your fitness business.

Webinar, Marketing, Client Resources, Training, Video

AFS and MATRIX bring you this very important webinar related to social media!  Don’t let social media manage you. Make it work for you day in and day out.

Webinar, Video, Marketing

AFS and MATRIX Fitness are excited to bring you this very important webinar focused on crafting a plan for maximizing revenue per square foot. Learn the key components to distinguishing your studio in a noisy fitness world. Walk away with several activities to further clarify your brand and boost your bottom line with minimal effort.

Webinar, Video, Marketing, Operations

AFS and Rick Mayo from ALLOY Personal Training Solutions are excited to bring you this very important webinar focused on how to build training options that work for your market, your physical space and your skillset. 

Webinar, Video, Operations, Marketing, Revenue producing programs, Finance

AFS and MATRIX are excited to bring you this very important webinar focused on maximizing your internal resource to drive success and growth. Every leader and business owner is looking for a competitive edge.

Webinar, Video, Marketing, Operations, Human Resources, Finance

AFS and MATRIX are excited to bring you this very important webinar focused on driving more revenue by having the right programming in place.

Webinar, Operations, Video, Programming, Marketing, Equipment

AFS and PHIT America have teamed up to present you with this incredibly important webinar about the inactivity pandemic - How it affects you, its impact on society and your business.

Webinar, Marketing, Operations, Video

As a studio owner ask yourself these common questions... 1.) Do you know your retention rate?  2.) Which is harder...acquiring new customers or retaining current ones?  3.) Are you worried about that competitor coming in around the corner or across the street?  4.) In what ways do you engage with your customers outside of training?  

Webinar, Marketing, Retention, Video

To catch someone’s attention, tweet them.  To build brand loyalty, think Facebook. To turn social chatter into cash, have a strategy. In this webinar, journalist and social media specialist Stephanie Neil will unravel the mystery of how to use social media to boost your personal brand—and your overall business.

Webinar, Marketing, Video