We’ve consolidated our videos, guides, webinars and more into the AFS Business Learning Center. Browse the resources, and use the concierge service if you need help with any topic.

If I could pass along any words of wisdom to studio operators, it would be this: Get out of your studio. Investing all your time inside the walls of your facility is doing you harm.

Blog, Event

Business planning sets a clear roadmap to success. An extension of the business planning process is budgeting and forecasting which represent the process of creating plan for long-term success. 

Online Courses, accounting, Finance, Business Start-up

In this webinar, TRX will show you how to leverage this shift in consumer/member fitness habits — using the latest technology — to create authentic connections and drive retention in your facility.

Webinar, Video, Software & Technology, Client Resources, Marketing

If you want to be successful, especially in the beginning, it is critical for any new fitness studio owner to understand the importance of bookkeeping.

Blog, Finance

Read about the pros and cons of performing fasted exercise, specifically, fasted cardio.  You can then advise your clients on what you think is best for them

Blog, Nutrition, Training, Client Resources

What if selling your training and getting new clients to become members of your studio wasn’t complicated and it didn’t require you to have sales “talent”?

Blog, sales, Marketing

AFS and FitCloudConnect are excited to bring you this webinar where you'll earn all about one of the latest trends in fitness - Streaming Technology!  Grow your membership, revenues and your business, and build a REAL CONNECTION with your members.

Webinar, Video, Revenue producing programs, Software & Technology

Moving the needle in your business with the tools of social media must be paved with more than good intentions! They must be vested in sound strategy and action plans to hold any real value.

Blog, Marketing

Held July 20-23 in Las Vegas, IDEA World featured incredible education, unsurpassed networking, an exhilarating expo, and the seamless melding of fitness, apparel, and nutrition into an amazing event.

Blog

AFS and MYZONE bring you this very timely and incredibly important webinar geared towards increasing custom lifetime value with wearable technology! With heart rate technology being the #1 trend two years in a row, this is a can't miss webinar opportunity.

Webinar, Video, Revenue producing programs, Retention, Software & Technology

While the networking and educational sessions are always top notch, what always stands out to me with NSCA is the camaraderie, professionalism and pride attendees feel by belonging to such as credible certifying organization.

Blog

Discussing the impact Vibration Training can have on the fitness studio market to stand-out and become a differentiating factor in your community.

Video, Programming, Equipment

AFS and SportsArt are excited to present this webinar on embracing new technology to achieve your mission but also engage and retain your members.

Webinar, Video, Revenue producing programs, Equipment, Fitness Accessories

Today, we will cover one of the most well-known yet misunderstood forms of HIIT – Tabata.

Blog, Training, Client Resources

A focus on retention must permeate the entire studio life with an understanding that retention begins the very moment the client is acquired.  Here are four of the important concepts to master.

Blog, Operations, Equipment

Business coaches are like personal trainers for your business.  They work with you to create a plan that helps you reach your goals faster and hold you accountable.

Blog, Revenue producing programs, Marketing, Operations, Client Resources

The range of skills required to successfully open a fitness studio/gym include: business plan development, budgeting, raising capital, creating the right legal entity, design and construction, marketing and sales.

Online Courses, Business Start-up, Marketing, sales, Finance, accounting, Legal

How do you overcome the objections you hear all the time?  1) Time 2) Money 3) Convenience 4) Spouse confirmation, etc.  Here are 4 ways to get you started.

Blog, sales, Marketing, Training

The summer months can be tough on a fitness business.  Clients have extra commitments, and we do not see them in our classes as often as we - and they - would like.

Blog, Marketing, Retention

AFS and Matrix Fitness are thrilled to present this webinar built to provide you with proven methods of building a successful programming mix for your business without spreading yourself too thin. 

Webinar, Video, Programming, Revenue producing programs, Marketing, Retention