Thursday, February 17, 2022

(MINNEAPOLIS, MN, February 15, 2022) – The Fitness Business Association (FBA) today announced that Studio Grow has joined its sponsorship ranks as a Bronze sponsor. Leveraging their keen insight in the studio space, Studio Grow is the perfect partner for the FBA as they themselves have started studios, bought studios, managed studios and sold studios.

Tuesday, February 15, 2022

(MINNEAPOLIS, MN, February 15, 2022) – The Fitness Business Association (FBA) today announced that three major sponsors are all renewing and upgrading their current level of sponsorship. Leading the first wave of companies finding unique exposure and lead generation opportunities through FBA & SUCCEED!


Sunday, February 13, 2022

Online fitness studios are booming, with bricks-and-mortar studios going hybrid and new trainers starting out in the virtual space. The virtual fitness market is expected to grow by over 30% up to 2026 so there is plenty of space for your fitness business to monetize your video content. Not sure where to start?

We're going to run you through 7 ways you can monetize your fitness content and boost your on!

Friday, February 11, 2022

There was a time when many of us only tracked our health via an app when going on a run, or perhaps when checking our phone or smartwatch to see how many steps we might have taken during a particularly busy day. The concept of performance measurement through a wearable was generally viewed as a novelty or a ‘nice-to-have’ add-on.

However now, wearables can hardly be more significant to the fitness industry.

Monday, February 7, 2022

Owning your own business is hard. You will make your fair share of mistakes, just like I have, and learning from these mistakes is imperative for your business to grow. There is also significant value in learning from successful industry mentors to avoid some of those hard lessons.

I have been lucky to have great mentors throughout my fitness business journey that have helped me expedite the learning process and avoid making some big mistakes that would have setback my business.

Thursday, February 3, 2022

(MINNEAPOLIS, MN, February 3, 2022) – The Fitness Business Association (FBA) today announced that the Business Finance Depot has joined its sponsorship ranks as a copper sponsor. Filling a major need for all fitness businesses within the FBA, Business Finance Depot has developed a unique financing process to serve a growing number of businesses of all types. 

“We knew within the FBA that we wanted a strong, trusted partner when it came to the financing side of the business of business,” says Josh Leve, FBA founder & CEO.

Wednesday, February 2, 2022

Online shopping is fast, easy and stress-free. So why should it be any different for you members?

In April 2021, a study of 8,000 consumers worldwide by Bazaarvoice reported 64% of those surveyed found browsing online easier than venturing out to visit bricks and mortar shops whilst 61% said they find new items more frequently online.

Tuesday, February 1, 2022

(MINNEAPOLIS, MN, February 1, 2022) – The Fitness Business Association (FBA) today announced that Wix (Nasdaq: WIX), a leading global SaaS platform to create, manage and grow an online presence, has joined its sponsorship ranks. Focusing primarily on Wix Fit, the FBA audience will get a first-hand opportunity to use the platform’s vast capabilities.

Designed to offer everything fitness professionals need to succeed in keeping up with a changing industry, Wix Fit enables them to offer services online, amplify their brand, run all operations, and generate more revenue— all from a single platform.

Tuesday, January 25, 2022

(MINNEAPOLIS, MN, January 25, 2022) – The Fitness Business Association (FBA) today announced that the Functional Aging Institute (FAI) joined its sponsorship ranks as a bronze sponsor. FAI is determined to make fitness professionals better trainers and to help grow your fitness business – a perfect complement to the FBA mission.

As the leaders in training older adults, FAI’s mission and dedication to training one of, if not the most important segment of the population, will help elevate the educational offerings for the entire FBA and SUCCEED! audiences. Meanwhile, FAI will receive significant exposure throughout all FBA initiatives.

Monday, January 17, 2022

In my last article, I talked about the business model currently sweeping through the fitness industry—Hybrid. The events of 2020 and 2021 have shown us that this business model is not a fluke or a stop-gap measure, but an industry-wide happening that is not going anywhere.