News and Publications

Latest News

Business Finance Depot Joins the FBA, Becomes Copper Sponsor

(MINNEAPOLIS, MN, February 3, 2022) – The Fitness Business Association (FBA) today announced that the Business Finance Depot has joined its sponsorship ranks as a copper sponsor. Filling a major need for all fitness businesses within the FBA, Business Finance Depot has developed a unique financing process to serve a growing number of businesses of all types. 

“We knew within the FBA that we wanted a strong, trusted partner when it came to the financing side of the business of business,” says Josh Leve, FBA founder & CEO.

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Fitness Business Association Announces Wix Fit as Latest Sponsor

(MINNEAPOLIS, MN, February 1, 2022) – The Fitness Business Association (FBA) today announced that Wix (Nasdaq: WIX), a leading global SaaS platform to create, manage and grow an online presence, has joined its sponsorship ranks. Focusing primarily on Wix Fit, the FBA audience will get a first-hand opportunity to use the platform’s vast capabilities.

Designed to offer everything fitness professionals need to succeed in keeping up with a changing industry, Wix Fit enables them to offer services online, amplify their brand, run all operations, and generate more revenue— all from a single platform.

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Functional Aging Institute (FAI) Joins FBA as Bronze Sponsor. Will be at SUCCEED!

(MINNEAPOLIS, MN, January 25, 2022) – The Fitness Business Association (FBA) today announced that the Functional Aging Institute (FAI) joined its sponsorship ranks as a bronze sponsor. FAI is determined to make fitness professionals better trainers and to help grow your fitness business – a perfect complement to the FBA mission.

As the leaders in training older adults, FAI’s mission and dedication to training one of, if not the most important segment of the population, will help elevate the educational offerings for the entire FBA and SUCCEED! audiences. Meanwhile, FAI will receive significant exposure throughout all FBA initiatives.

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FBA Announces 4th SUCCEED! Event in 2022

(MINNEAPOLIS, MN, January 1, 2022) – The Fitness Business Association (FBA) today announced a brand new SUCCEED! event, its 4th, to take place in 2022 under the ever-growing SUCCEED! family of events brand.

Tentatively scheduled for June 2022, this new community-centric event will remain online and have a more intimate feel for those who register. Attendees will be treated to a brand new experience, customized to where they are in their business.

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Sara Allen Promoted to Vice President of Business Development within the FBA

(MINNEAPOLIS, MN, December 29, 2021) – The Fitness Business Association (FBA) today announced that Sara Allen will take over as Vice President of Business Development effective immediately, taking over the role previously held by the late Chuck Leve.

With extensive knowledge in sales, customer service, and operations, Allen’s expertise covers all areas necessary to assist current and new FBA sponsors and partners with a customizable plan to reach the FBA & SUCCEED! audiences and yield the highest ROI.

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FitNation 2021 - Global Brands and Influencers Emphasize Importance of Personalization for the Future of Fitness

Amsterdam, November 29, 2021

The short and long-term success of the fitness industry is dependent on fitness businesses providing more personalized and localized experiences for their customers, according to leading fitness industry brands and influencers speaking at FitNation 2021. 

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SUCCEED! Innovation & Solutions Summit Another Success for the FBA

(MINNEAPOLIS, MN, November 22, 2021) – The Fitness Business Association (FBA) today announced the success of its 1st ever SUCCEED! Innovation & Solutions Summit held on Friday, November 12.

Billed as a virtual event where technology and business solutions take center stage, the summit generated nearly 2,500 registrants and subsequent page views combined as attendees were eager to take in the sessions.

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Publications

Brand New Reports Coming Soon!!!

2019 Fitness Studio Operating & Financial Benchmarking Report 

The 2019 report is our most ambitious yet, including a financial breakdown of studios by region, studio type, and size to get the most accurate data possible.

Access the 2019 Report

2019 Fitness Studio Trend Report  

To ensure a variety of feedback, AFS canvassed its Advisory Council, vendor partners, and leading studio and gym operators to reveal their top trends for 2019!

Access the 2019 Report

2018 Fitness Studio Operating & Financial Benchmarking Report 

From coast to coast, the 2018 report canvassed the US to get the most accurate data possible. The 2018 report shows the studio market continues to thrive and become increasingly revenue efficient.

Access the 2018 Report

2018 Fitness Studio Trend Report 

To ensure a variety of perspectives AFS canvassed it’s Advisory Council, Vendor Partners, and leading studio operators on trends they see growing or continuing in 2018. 

Access the 2018 Trend Report

2017 Fitness Studio Operating & Financial Benchmarking Report 

The 2017 Report has expanded the reach of respondents to mirror the expansion of AFS and the studio business. A full 30% of respondents to this year’s survey are from non-U.S. locations.

Access the 2017 Report

Marketing Best Practices Research Report 

We surveyed hundreds of studio owners across the country, identified the successful strategies, and provide them to you in this first-ever research report! 

Access the 2016 Report