Latest News

Live Oak Bank Joins AFS ‘Financing Growth for Your Business’

(MINNEAPOLIS, MN, August 9, 2019)  – The Association of Fitness Studios (AFS) today proudly announced and welcomed Live Oak Bank to its membership ranks, offering financing opportunities for the fitness center industry nationwide. 

Live Oak provides financial solutions to small business owners across the US, providing customers with an unprecedented banking experience combined with a laser focus on innovation in finance and technology. Live Oak’s fitness center lending team focuses on acquisition and construction loan solutions for existing studio or gym owners looking to grow their business. 

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LifeSurfer LLC Joins AFS ‘Safe, Fun, Continuous Climbing’

(MINNEAPOLIS, MN, LAGUNA BEACH, CA, August 6, 2019)  – The Association of Fitness Studios (AFS) today proudly announced and welcomed LifeSurfer LLC to its membership ranks, the North American distributor of a range of cool fitness and recreational activities. 

LifeSurfer’s latest product for the fitness industry is the Freedom Rotating Climbing Wall.

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AFS Launches ‘Online Meetups’ Advancing the Sharing of Ideas and Solutions

(MINNEAPOLIS, MN, August 2, 2019)  – The Association of Fitness Studios (AFS) announced today the launch of a new member benefit – Online MeetUps - to continue building its mission of sharing best practices to enhance the profitability of the studio and gym business.

Online MeetUps creates a friendly space online for like-minded AFS members to share ideas and solutions to problems with other studio operators in similar situations be it studio discipline, tenure, or size. 

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GOFYNDER Joins AFS 'Extra Income from your Unused Space'

(MINNEAPOLIS, MN, LOS ANGELES, CA, August 1, 2019)   – The Association of Fitness Studios (AFS) today proudly announced and welcomed GOFYNDER to its membership ranks, offering a safe place where independent health and fitness professionals can find great spaces to host their clients.

Created by the husband and wife team of Bob and Terren Burson, GOFYNDER was born out of necessity, as Terren – an independent yoga instructor - struggled for years to find spaces to host clients. Then came the realization that this identical problem was likely being experienced by many.

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Power Nectar Yoga Studio, Opening Summer 2019 in Potomac Yard

(Alexandria, VA Release Date: May 23, 2019.) For Immediate Release

As Nectar Yoga Studios expands from one location to two, Power Nectar Yoga joins its sister studio, Blue Nectar Yoga, to provide an unmatched soulful sweat experience.

Power Nectar Yoga will offer a variety of all-levels hot yoga style classes including styles from power vinyasa flow to heated restorative and yin practices. PNY also offers a special segment of the business designed to serve and support our active and retired military and first responder communities. 

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Affiliates Capital Joins AFS ‘Shortening the Distance between your Business and the Money It Needs’

(MINNEAPOLIS, MN, DALLAS, TX, July 23, 2019)  – The Association of Fitness Studios (AFS) today proudly announced and welcomed Affiliates Capital to its membership ranks, offering fast, innovative financing solutions at competitive rates for commercial fitness facilities.

Affiliates Capital represents the needs of its customers – not the lenders. While not a direct lender themselves, Affiliates Capital partners with many direct lenders, representing the needs of its customers to provide solutions for a wide variety of credit profiles and situations. The result is matching customers with lenders that best serve their needs. 

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Jackie Mendes Joins World Gym International as Director of Franchise Sales for North America

Los Angeles, California – July 15, 2019 - World Gym International, the iconic global brand for bodybuilding and seriously fun fitness, has hired fitness industry veteran Jackie Mendes as the Director of Franchise Sales for North America.   Jackie’s hiring is the latest investment World Gym has made to strengthen its franchise efforts in North America.

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2019 Fitness Studio Operating & Financial Benchmarking Report 

The 2019 report is our most ambitious yet, including a financial breakdown of studios by region, studio type, and size to get the most accurate data possible.

Access the 2019 Report

2019 Fitness Studio Trend Report  

To ensure a variety of feedback, AFS canvassed its Advisory Council, vendor partners, and leading studio and gym operators to reveal their top trends for 2019!

Access the 2019 Report

2018 Fitness Studio Operating & Financial Benchmarking Report 

From coast to coast, the 2018 report canvassed the US to get the most accurate data possible. The 2018 report shows the studio market continues to thrive and become increasingly revenue efficient.

Access the 2018 Report

2018 Fitness Studio Trend Report 

To ensure a variety of perspectives AFS canvassed it’s Advisory Council, Vendor Partners, and leading studio operators on trends they see growing or continuing in 2018. 

Access the 2018 Trend Report

2017 Fitness Studio Operating & Financial Benchmarking Report 

The 2017 Report has expanded the reach of respondents to mirror the expansion of AFS and the studio business. A full 30% of respondents to this year’s survey are from non-U.S. locations.

Access the 2017 Report

Marketing Best Practices Research Report 

We surveyed hundreds of studio owners across the country, identified the successful strategies, and provide them to you in this first-ever research report! 

Access the 2016 Report