News and Publications

Latest News

Virtuagym Renews FBA Sponsorship

(MINNEAPOLIS, MN, October 27, 2022) – The Fitness Business Association (FBA) is excited to welcome back Virtuagym to its ranks of Sponsors.

With a mission to make the world a healthier and happier place through its industry-leading technology solutions, which empower businesses and health professionals to help people create sustainable lifestyle change, Virtuagym supports 9,000+ businesses and 45,000+ trainers in 80 countries, and its mobile apps have been downloaded by 20+ million consumers worldwide.

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FBA and Band of Hands Sign Strategic Partnership

(MINNEAPOLIS, MN, October 20, 2022) – The Fitness Business Association (FBA) today announced a new strategic partnership with Band of Hands. As the leader when it comes to hiring and retaining great talent without the hassles, the agreement also has Josh Leve being named to the Advisory Board to help provide guidance and support.

With a focus in several key states to start, including California, the partnership will strategically integrate Band of Hands within the FBA and its SUCCEED! family of virtual conferences in two ways 1) To ease the burden of fitness businesses trying to find and secure the right talent and 2) Assist fitness professionals with finding places of employment no matter where they live or work.

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97 Display Upgrades Sponsorship With the FBA for 2023

(MINNEAPOLIS, MN, October 18, 2022) – The Fitness Business Association (FBA) today is excited to welcome back 97 Display to its ranks of Silver Sponsors. 97 Display is an Internet Marketing agency that makes future-proof websites that help fitness and martial arts businesses get more leads so they can impact people’s lives.

In 2011 97 Display launched their first website for a Krav Maga school in Raleigh NC. Leads flowed in. They focused their efforts into the martial arts and fitness industries and began growing rapidly. Throughout the process, a partnership with the FBA blossomed dramatically.

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TeamUp Latest Company to Join FBA as a Silver Sponsor

(MINNEAPOLIS, MN, October 12, 2022) – The Fitness Business Association (FBA) today announced the latest company added to its sponsor ranks, TeamUp, a DaySmart company, has joined as a Silver Sponsor.

Designed specially for fitness business owners, TeamUp offers bookings, payments, customer relationship management, access control for facilities, and a rich feature-set of business management including valuable insights and reporting.

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SUCCEED! Continues its Hot Streak of Impressive Virtual Conferences

(MINNEAPOLIS, MN, September 2, 2022) – The Fitness Business Association (FBA) is ecstatic with the performance of its latest SUCCEED! Virtual Conference.

Proving that virtual conferences if done right are here to stay, the event again had over 2,000 attendees, increased to 80+ sessions, included a Fireside Chat with NPE, keynote from Shannon Fable and several additional significant enhancements which included...

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Leading Booking and Customer Management System, Gymcatch, Launches New Feature

Leading booking and customer management system, Gymcatch, launches new feature that will support kids and after-school activity operators take bookings and payments for multiple sub-profile accounts. 

‘Sub-profiles encourage participation, making it super easy for the customer to book and pay on behalf of kids, family, friends and dependents in one single transaction. It’s important to us that whilst staying affordable that our features make a positive difference to our customer’s business,’ says Ollie, CEO and co-founder at Gymcatch.

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Going Digital, Getting Personal - Virtuagym Study Shows Importance of Fitness Apps and Personalization in the Fitness Industry

13 July 2022, Amsterdam, Netherlands

A new 2022 global customer survey from Virtuagym, the leading fitness technology provider, has found that a majority of clubs, studios and trainers (94%) are now using mobile apps as core components of their fitness businesses.

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Publications

Brand New Reports Coming Soon!!!

2019 Fitness Studio Operating & Financial Benchmarking Report 

The 2019 report is our most ambitious yet, including a financial breakdown of studios by region, studio type, and size to get the most accurate data possible.

Access the 2019 Report

2019 Fitness Studio Trend Report  

To ensure a variety of feedback, AFS canvassed its Advisory Council, vendor partners, and leading studio and gym operators to reveal their top trends for 2019!

Access the 2019 Report

2018 Fitness Studio Operating & Financial Benchmarking Report 

From coast to coast, the 2018 report canvassed the US to get the most accurate data possible. The 2018 report shows the studio market continues to thrive and become increasingly revenue efficient.

Access the 2018 Report

2018 Fitness Studio Trend Report 

To ensure a variety of perspectives AFS canvassed it’s Advisory Council, Vendor Partners, and leading studio operators on trends they see growing or continuing in 2018. 

Access the 2018 Trend Report

2017 Fitness Studio Operating & Financial Benchmarking Report 

The 2017 Report has expanded the reach of respondents to mirror the expansion of AFS and the studio business. A full 30% of respondents to this year’s survey are from non-U.S. locations.

Access the 2017 Report

Marketing Best Practices Research Report 

We surveyed hundreds of studio owners across the country, identified the successful strategies, and provide them to you in this first-ever research report! 

Access the 2016 Report