We’ve consolidated our videos, guides, webinars and more into the AFS Business Learning Center. Browse the resources, and use the concierge service if you need help with any topic.
PJ Stahl gives advice to fitness professionals about opening a studio and discussing visiting competitors.
Brent Gallagher discusses focusing on the basics in order to assess the client’s unhealthy habits.
Erik Marthaler talks about how Lateral Fitness was able to expand with strict finances, lease negotiations and a good team in place to support the expansion.
Kyle Dobbs shares tips on how to create a great first session with clients. Training should fit into their lifestyle.
You have just hired a new employee for your fitness studio. Now what?
The degree to which a studio can attract and retain great employees is, in large part, dependent upon the compensation and benefits it provides.
Before doing anything it is important to understand the expenses of designing and building a studio as well as what it will cost to operate your new facility.
Ask yourself: Throughout the course of your busy day how much time do you spend planning to enhance your business’ success?
The goal is simple, create the right type of emotion and more people will want to train at your facility – and if that emotion is maintained, people will stay a client.
Running a fitness business can sometimes be a grind. There are plenty of outside and inside factors that can have a negative impact on you and your business.
Here are some of the factors a studio owner needs to know about leasing before they sign on the dotted line.
Take the time to answer the following six questions early on in the process to help you begin forming a clear and solid foundation on which to build out a comprehensive business plan.
What must you consider when arriving at a pricing model that supports your brand’s value proposition as well as the overall revenue model you have selected?
Nothing is more powerful than the authenticity of a recommendation from a trusted friend or associate.
The value to your business starts with understanding how to incorporate Internet marketing as part of a larger, multi-layered marketing strategy.
Social Media presents the opportunity to promote your brand in an affordable format with the potential to extend your reach far beyond traditional marketing practices.